An ICO is a way that is being used to raise funds for a new venture. New Companies effectively use their future product as a crypto currency in order to raise the money to fund the development for business. They might raise the money in Bitcoin, or something similar. It is said that in 2017 over $3.5bn was raised this way, so it is probably worth understanding!
Michael Messele (Executive MBA 2015) raised about $24m in one last year. The grey paper is here:
https://pillarproject.io/wp-content/uploads/2017/07/PillarProjectGrayPaper.pdf
Programme & speakers
1800 - 1845 - Presentation by Michael Messele (Executive MBA 2015)
There will an opportunity for informal discussion with Michael after the event.
Location & travel details
Cranfield University, LR 5